For this "outweigh" question, structure your body paragraphs clearly: dedicate one paragraph to the advantages of widespread product availability and another to its disadvantages. Crucially, your introduction must state your clear position on whether the advantages outweigh the disadvantages, and this stance must be consistently supported throughout your essay and reiterated in your conclusion.

For advantages, consider how global brands like IKEA or Zara offer competitive pricing and consistent quality, benefiting consumers in developing nations by increasing access to previously unavailable goods. For disadvantages, discuss how this homogenisation can stifle local industries, as seen with traditional craft markets struggling against mass-produced imports, and contribute to cultural erosion by displacing unique local products.

A common mistake is discussing globalization broadly without specifically linking it to the "greater availability of the same products worldwide." Avoid general arguments about economic growth or political cooperation; instead, focus on consumer choice, local industries, cultural impact, and product quality/cost directly resulting from identical goods being ubiquitous. Ensure every point relates back to the *products* themselves.

When transitioning from advantages to disadvantages, use clear contrasting phrases such as "However, this widespread availability is not without its drawbacks" or "While these benefits are undeniable, the negative repercussions warrant careful consideration." Within paragraphs, use phrases like "For instance," "Consequently," or "In contrast," to connect ideas smoothly and demonstrate cohesive writing.

Examiners look for a nuanced discussion that acknowledges the complexity of the issue, rather than a one-sided argument. A band 8-9 response will present well-developed arguments for both sides before logically justifying its chosen position, using sophisticated vocabulary related to consumerism, economics, and cultural identity, alongside complex sentence structures to convey precise meaning.